Gift Shop Curation & Management
Fenaa Alawwal, Ministry of Culture, KSA
Scope of Work
Canvas Central was awarded to curate and manage the Fenaa Alawwal gift shop for the first year of operation. The scope included:
- Merchandise curation / long-lists
- Merchandise design and production
- Additional merchandise sourcing
- Shipping, storage and management of stock
- Gift shop staff hiring and management
Products
The products were designed and curated according to Fenaa Alawwal’s mission, programming and target audience, including but not limited to:
- Apparel (T-shirts, hoodies, tote bags, yoga mats)
- Stationary (notebooks, pencil cases)
- Tech Accessories (mouse pads, cell phone and laptop cases)
- Homeware / Decor (mugs, coasters, thermos)
- Children (books, games)
- Special items for specific programmes (posters, notebooks, umbrellas)
- Books and magazines
- Fenaa Alawwal Catalogues designed by Canvas Central





Additional Highlights
- Local touch and international standards of quality
- Arabic and English products and designs
- A refreshing combination of freshly designed Fenaa Alawwal-branded items and products sourced from third-party suppliers such as local and international designers and international concept stores
- Sustainable materials and packaging
- Labels describing each item
- Canvas Central-designed catalogues